GoalsRules and regulationsNominations and awardsStages of the competitionInitiatorsFAQShort-list

Popularization and monitoring of actual jewelry design tendencies.
Improvement of jewelry design standard in Russia and worldwide.
Supporting talented artists and finding new bright names.
Consolidation and support of the modern jewelry design community.
Identification and organization of a pool of professionals who would establish high standards and artistic requirements for the modern jewelry design.